Top 5 Social Media Posts That You Might Have Missed Last Week: October 11, 2010 Edition
These posts were selected based on their popularity of views and retweets, and informational value according to the whim and whimsy of the editor, from content that was tweeted on @Steveology last week. However, their ranking is the result of the number of click-throughs they received.
5). The Forty Most Popular Social Networking Sites In The World
“Social networking” has been around forever. It’s the simple act of expanding the number of people you know by meeting your friends’ friends, their friends’ friends and so on. In fact, many of us today use Twitter and Facebook to promote our existing and upcoming businesses. And people looking to connect with other business-associated contacts usually move to sites like LinkedIn, but one need to understand that social media is beyond Twitter, Facebook, LinkedIn and Blogs. After observing and running an analysis on hundreds of Social Networking sites I have listed down 40 most popular social networks across countries.
4). Top 10 Things To Do Before A Social Media Campaign
Did you ever hear of the shiny object syndrome? I’m sure all the girls have. We love bling. And since all the guys want to make their girlfriends happy, you have probably heard of it too. For this post, we’ll consider social media to be our shiny object. Most people are enthusiastic about it and so are most companies. WE WANT TO JOIN. Hold your horses. For a social media campaign to work you need to do a whole lot more than just create an account or send a Tweet. You want to show your best face and represent your company well. In order to do so you should consider the following 10 steps before you finally join the conversation. They will make it easy for your customers to trust you. They will help you succeed.
Do Your Research!
I can’t emphasize on this point enough. You can never do enough research. Are your customers using social media? If so, which platforms are they using? You need to understand how your customers behavior. It will help you determine when and how to best join the conversation. Also, take a look at your competitors. How are they handling their social media strategy? What are they doing well and what do they suck at? You can learn from them. Social Media allows you to be a fly on the wall. Use this superpower. Be that fly on the wall. [Read It Here]
3). Why Social Media Gurus Should Be Trampled By Elephants
Several weeks ago I wrote that social media is not new. I only partially called out the pony, rainbow and unicorn practitioners though. I’ve been ‘doing the Twitter’ for years now and social media gurus there is what teenage girls once were to MySpace. Worse, these gurus claim to be offering professional services.
If I had my say they would all be trampled by elephants. So, without further ado, here are my top 5 reasons your social media guy needs to be trampled by an elephant. Note: I’m not saying all social guys are bad, stretching it you can call me one. I’ve stated before that social works. What I’m railing against are the people who fit my description below.
Ponies, Rainbows and Unicorns
Ask them what they do. The answer: I engage people, I create relationships, I add a layer of transparency. They may as well talk about ponies, rainbows and unicorns. [Read It Here]
2). The Top 50 Social Media Blogs Of 2010
In today’s economy, it is not enough anymore for businesses to have just an email address or customer service number on its website. Customers want to engage with companies in new and authentic ways, and thanks to social media, now they can. From Facebook to Twitter, businesses that embrace social media are finding their new transparency rewarded with new and deeper client relationships. So just how can entrepreneurs make the most of these new tools? Check out the Top 50 Social Media Blogs To Of 2010 to hear what some of the industry’s leading voices have to say. You can also view last year’s list. [Read It Here]
1). How Gap Turned Its Logo Disaster Into A Social Media Opportunity
Fashion retailer Gap has been praised for its use of social media, with the company offering customers the chance to redesign its logo online after its own version was met with some harsh backlash. One social media expert says the decision to crowd source a new logo demonstrates how sites like Facebook and Twitter can be used to turn mistakes into opportunities.
The situation began earlier this week when Gap posted its new logo, moving away from the popular design the company has used for over two decades. The company said it was a more, “contemporary, modern expression”, but unfortunately, the customers didn’t agree. [Read It Here]