What Is The Tao Of Twitter? Author Mark Schaefer On Twitter’s ROI.
Mark Schaefer recently released his new book The Tao Of Twitter. His book has been getting a boatload of 5 star reviews by readers on Amazon. I wanted to learn more about why Mark wrote a book on Twitter this late in the social media game. His answers might surprise you. They did me, and showed that he is clearly ahead of the curve.
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Interviewed:Mark Schaefer Executive Director Schaefer Marketing Solutions *
About Steve Farnsworth @Steveology
Steve Farnsworth provides digital/social media marketing services and training for companies so they can take strategic advantage of New School Marketing to increase customer preference for their brand, shorten their sales cycles, and generate more qualified leads.
Digital/Social Media Training and Services for Companies