Browsing All posts tagged under »Best Practices«

The Future of Social Business

November 8, 2012

4

Click to Tweet ★   The Future of Social Business  ★ Recap of MidMarket IBM Social Business’s Futurecast * –New here? Get more useful social media news and insight by subscribing for free to the zero SPAM Steveology Blog email alert *Privacy Policy. * * Most midsized businesses are still early in the process, and trying […]

How To Optimize Your Content For Facebook, Pinterest, and Google Plus Social Sharing

August 20, 2012

4

*f When you are lucky enough to have someone share a digital asset with their social network you have only a few seconds to grab that new readers attention. Click to Tweet: ★ How To Optimize Your Content For Facebook, Pinterest, and Google Plus Social Sharing ★ So, having the best headline and preview text is […]

4 Things Gotye Can Teach You About Savvy Content Marketing

August 16, 2012

7

* Gotye, better known to his parents as Wally De Backer, is the musician that released the ubiquitous song “Somebody That I Used to Know” in 2011. A search on YouTube for “Somebody That I Used to Know” will return over 26,000 copies, remixes, and covers of that song. Lots and lots and lots of […]

DIY: How To Easily Create An Effective Buyer Persona

October 2, 2011

3

DIY: How To Easily Create An Effective Buyer Persona Using Buyer Personas  to help fine tune your marketing strategy makes a lot of sense. By asking a few questions you can have the start of a few strong and particle profiles. – New here? Get great social media marketing tips weekly by Email Subscribe Here […]

Using Twitter For Business Networking And Driving Blog Traffic

September 15, 2011

1

Using Twitter For Business Networking And Driving Blog Traffic The old Twitter joke about people saying what they had for breakfast in their tweets has a little truth to it, but failing to grasp the more powerful side of that platform is easy to do. People who use the platform to broadcast self-referential tweets and […]

How Can Companies Evolve Their Social Media Efforts And Achieve Best Practices?

September 12, 2011

7

How Can Companies Evolve Their Social Media Efforts And Achieve Best Practices? While there is a lot of talk about social media ROI, a standard that companies rarely really apply when looking at budgets (trade shows, advertising, or smartphones for employees anybody?), you would have to have an absolute lack of critical thinking skills not […]