Browsing All posts tagged under »Corporate Communications«

My Top 10 Free Or Cheap Content Marketing Creation, Distribution, And Promotion Tools

December 26, 2014

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The majority of my clients are mid-sized companies and don’t always have the same marketing war chest of the bigger guys. It’s not unusual to have to work on a tight budget. As such, I regularly am seeking for tools that allow me to help them create strong content marketing programs cost effectively. Click To […]

11 Keys Of Persuasion For Social Media Marketing

October 8, 2014


Social media has been the answer that marketers have been looking for to elevate their efforts. Since the advent of the internet, they consider it as a quick marketing ground to be influential—with a single click, their content can reach a wider scope around the world, their message can be repeatedly executed and delivered in […]

Map Your Content to Your Buyers

September 22, 2014

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I work with B2B technology companies that have more complex sales. What a lot of people don’t get about content marketing is that content is great if it’s relevant; yet a lot of people don’t map their content to their buyers in the buying process. Click To Tweet >>> Map Your Content to Your Buyers […]

Too Much Content; Not Enough Eyeballs

September 19, 2014


We all know that the internet is constantly exploding with new content and new marketing strategies. However, the population, literacy rate, and the amount of time that people have to pour over new content is not increasing at even close to the same rate. Thus, marketers need to face the fact that the number of […]

What Is New PR And Social Communications?

July 9, 2014


How Is PR Different Now? Well, PR forever stayed the same. It’s all about events and reputation management and crisis communication and media relations and public affairs and investor relations, said digital communications author Gini Dietrich in our recent interview*. But you could pretty much do your job the same way. Nothing really changed. And […]

Being Mindful With Social Media Marketing

June 25, 2014

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One of the hot trends in Silicon Valley start-up, midsized, and even enterprise companies these days is to bring in yogis, Eastern gurus, or Buddhist teachers to help executives and staff to practice being mindful in their business day. Being mindful is great for your business and your everyday life, but does it have a […]

Mindful Social Media: Janet Fouts Interview

June 18, 2014

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While mindfulness has a long history in Zen and other Buddhist teachings, Janet Fouts thinks it is time for brands to be more thoughtful in our social media activities. ❤ ❤ Please Click To Tweet This Post ❤ ❤   Janet’s marketing agency, Tatu Digital, helps brands deliver their story to fans by using social […]


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