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Browsing All Posts filed under »Social Media Marketing«
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11 Keys Of Persuasion For Social Media Marketing
October 8, 2014
Social media has been the answer that marketers have been looking for to elevate their efforts. Since the advent of the internet, they consider it as a quick marketing ground to be influential—with a single click, their content can reach a wider scope around the world, their message can be repeatedly executed and delivered in […]
Creating The Perfect Content Marketing Dashboard
September 25, 2014
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The dashboard. It’s something we’re used to seeing, whether as a casual blogger or a marketer at a midsized organization. For the latter, to have an advantage over larger competitors it’s essential to have a dashboard interface that is well-organized, intuitive and contains relevant resources. Click To Tweet >>> Creating The Perfect Content Marketing Dashboard […]
Too Much Content; Not Enough Eyeballs
September 19, 2014
We all know that the internet is constantly exploding with new content and new marketing strategies. However, the population, literacy rate, and the amount of time that people have to pour over new content is not increasing at even close to the same rate. Thus, marketers need to face the fact that the number of […]
Measuring Content Marketing Effectiveness In Achieving Goals
September 15, 2014
A Key Performance Indicator (KPI) is an important aspect of business for tracking marketing program health, and implementing KPIs in order to optimize your company’s content marketing performance is a vital strategy. Enterprise companies usually have lots of metrics they are tracking. If you’re a midsize or smaller company you should take this page from […]
52 Tweetable Tips On How You Can Create More Opportunity, Adventure and Friendship With Others
September 8, 2014
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My friend Kare Anderson wrote Mutuality Matters: How You Can Create More Opportunity, Adventure & Friendship With Others. In this post Kare shares a deck of cards worth of bite-sized takeaways from here book. Pick three things from this list that you will incorporate into your life starting this week? 52 Twitter-sized tips from the […]
Picking The Right Social Media Platform For Content Marketing
August 28, 2014
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The Internet is a big place. It can be hard for midsized marketing organizations just ramping up their content marketing to pick the right social media platform to help maximize distribution. Where are the best and most effective places to start? What should they take into account? Click To Tweet >>> Picking The Right Social […]
Personal Branding Audit and Action Plan for CxOs
August 22, 2014
C-Level executives may find it tempting to mimic other executives when it comes to personal branding, and that’s a mistake. Great personal brands are founded on uniqueness. Luckily, it’s simple to begin building your personal brand with some good information and an honest look at your goals and resources. Patrick Sitkins is a brand strategist […]
Creating Strong Social Brands for CxOs
August 20, 2014
A personal brand isn’t anything mysterious, rather, it’s just a matter of how the world sees you. When people are thinking of doing business with your company, they Google you. It doesn’t matter whether you’re looking at the personal brand of a CEO, CMO, CFO, or the brand of a midsized company, whether you’re […]
Telling Your Brand’s Story Using Social Media
August 6, 2014
Can Midsized Business Tell Their Brand Story Using Social Media? Looking at the Dog’s Breakfast that makes up the majority posts, updates, or tweets for B2B and midsized companies you might be inclined to answer, “No, you can’t.” However, you can if you talk about the real humans behind the brand. Large companies are slow […]
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March 22, 2016
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