How Should A Company Respond To Negative Social Media and Blog Comments?

Posted on June 18, 2011


How Should A Company Respond To Negative Social Media and Blog Comments?

By Steve Farnsworth @Steveology

When someone starts to criticize your company or latest business move online, what can you do to help stop that behavior? That’s a question I get a lot. Here Susan shares how Cisco has handled that very problem successfully.

Watch the video Click Here

This video was shot at the 2011 B2B Social Communication Leadership Forum in Silicon Valley presented by PR Newswire and Business Development Institute.

Interviewed
Susan Siravo
Vice President, Corporate Communications
Comerica Bank

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Disclosure: My ticket was provide without charge by PR Newswire and Business Development Institute.

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